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Diana's Blog: Quirky Words and Book Reviews

Friday, August 29, 2008

Crowd Power

August 29, 2008
I spent today doing a shoot for a high tech company, so picking up E-PRENEUR seemed the perfect book to cap the day.
A little more than a year ago I didn't know a Wiki from Web 2.0. It was all a high tech blur. Babble! But babble that savvy people were making millions on.

I'm a generalist, like most journalists, so to do interviews about -- and discuss -- high speed serial data and Twitter and USB 3.0, today -- that was a high dive for me.
Exhilarating.
Unnerving, at times.

Sometimes mistaken for a Gen-Xer, I am a Boomer.
Gen-Xers embrace technology and the Internet, says Richard Goossen in E-PRENEUR. To launch a Web 2.0 venture, Boomers, he says, have the managerial experience. (I am playing catch-up there, with most of my experience creative, versus financial or managerial.) The oldest -- the Traditionalists -- have the deep pockets. Gen-Xers have the skills. And, what Gen-Yers contribute -- is their intuition.
The new virtual marketplace is charged by crowds -- and that's a good thing, Goossen says. Entrepreneurs who harness their ventures to the power of the crowd. That's what his book is about. I am reading this one very slowly. Taking notes.
What I love is the collaborative, everyone-is-equal sense of our new marketplace. Think Wikipedias, Facebook, Google, Cambrian House, open sourcing.
The current marketplace -- where CEOs collect the lion-share of the profits, firing thousands of people who are on the bottom rungs of the business -- smacks of the old feudal systems of one-thousand years ago. It is time for this online revolution that could spin out fortunes to us all. And Goossen contends these new crowdpreneurs can power those huddled around their computers to create new policies, assist companies, and affect countries.
That's big.
I call myself a Multi-Media Entrepreneur. Without this next step into becoming a crowdpreneur, that will cease to be true. Whatever venture strikes me will no doubt have to do with books. Or transcending the trauma. Or passion. Or all of the above.
I'll get back to scouring E-PRENEUR...after I post this blog...and once I finish the podcast about an online MBA program.

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